10 Most Valuable Brands – 2018 Edition

  1. Amazon – Brand value: $150.8 billion – Percentage change from last year: +42%
  2. Apple – Brand value: $146.3 billion – Percentage change from last year: +37%
  3. Google – Brand value: $120.9 billion – Percentage change from last year: +10%
  4. Samsung – Brand value: $92.3 billion – Percentage change from last year: +39%
  5. Facebook – Brand value: $89.7 billion – Percentage change from last year: +45%


  6. AT&T – Brand value: $82.4 billion – Percentage change from last year: -5%
  7. Microsoft – Brand value: $81.2 billion – Percentage change from last year: +6%
  8. Verizon – Brand value: $62.8 billion – Percentage change from last year: 7%
  9. Walmart – Brand value: $61.5 billion – Percentage change from last year: -1%
  10. ICBC – Brand value: $59.2 billion – Percentage change from last year: +24%

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